Top Food & Ag Groups Release Consumer Research Measuring Market Potential for Gene-Edited Products

On March 10, the Farm Foundation, in conjunction with ASTA and other partners, hosted a briefing and panel discussion around a recent survey on consumer attitudes about gene editing. The nationwide survey was conducted by FMI, the Food Industry Association, with support from ASTA, the Farm Foundation, American Farm Bureau Federation, and Michigan State University. The recorded webcast and presentations from the forum, held at the National Press Club in Washington, D.C., are available on the Farm Foundation website.

Dr. Courtney Weber, a berry researcher at Cornell, participated in the panel discussion to provide a plant breeding perspective, including the important role of innovation in providing solutions to environmental challenges and meeting changing consumer demands. You can read more about Dr. Weber on Innovature.